All Access Executive Knowledge Workshop Zoom Webinar
9/9/2020 - 9/9/2020 1:00 PM - 3:00 PM
Event Description
Presenters:
Kaila Dougherty - Digital Marketing Manager
Anika Gaskins - Vice President of Marketing Hard Rock Hotel & Casino
Sacramento at Fire Mountain
The Value of Social Media for Small Business
Social media is valuable for businesses of any size or industry, and finding customers on social media has a direct impact on sales and your bottom line.
Setting your social media goals
Setting the right goals will not only help you prove your success, but also help you figure out which tactics are working. This makes it much easier to scale your social media presence.
Proving social media's value with analytics
Goal setting is one thing, but tracking your progress to ensure success is something else completely. That's why it's important to use analytics to figure out what's moving the needle for your business.
Social media tips for small business
How to dive into the more tactical stuff, tips for smaller organizations ramping up their social media marketing.
Social media tools for small business
Tools of the trade to help you work smarter, not harder.
The importance of database acquisition
COVID websites? Is that a real website product?
Communication strategy to customers during a pandemic